Month: March 2010

Building a successful business involves iterating through lots of ideas for products and services.  Minimum Viable Product is a term that refers to only doing the smallest amount necessary to get something into the marketplace that will tell you if people like the idea or not.  Usually this is far smaller than you expect it to be. … read more “Minimum Viable Product”

So you have come up with the next Google/Facebook/Mint website and you think you are going to make a fortune on it?

Maybe you will, but if you are a wise entrepreneur you will test out your business idea first.  Why?

• After four years, 50% of  startups have failed
• After ten years, 75% of startups have failed
• Only 1 in a 1000 startups are a home run like Amazon or Microsoft

Testing your business idea before dedicating your nest egg and years of sweat, blood and tears to it is ABSOLUTELY necessary!… read more “How To Test Your Business Idea”

Nick and I were talking today about our home loans website and discussing the fact that 2/3 of the people who use the contact form or call the phone number on it do not have good enough credit scores to get a home loan.

We were losing money on all these people who called in and were quite annoyed that we had to deal with them, when we realized that there is a whole industry of businesspeople out there who would love to talk with exactly the people we didn’t want:

Credit repair companies. … read more “Make More Money on Your Leads”