Los Angeles SEO
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Los Angeles SEO

Search Engine Optimization SEO

Search Engine Optimization (SEO) is the work that is necessary to help a website show up for searches for a certain keyword on Google, Bing, Yahoo and AOL (and other smaller search engines). For example, if you were the owner of Dunder Mifflin Paper Company and wanted to sell bulk paper supplies, you would probably want people who visited search engines to see your website when they searched for "buy bulk paper supplies". However there are many other competitors who already show up- actually 38,700,000 of them! So how can you possibly get your website to outrank all of these other competitors?!?

Hiring an SEO expert who really understands search engine algorithms inside and out and knows the best white hat practices for building a winning long term campaign is of key importance to your business. At Coalition Technologies, our business is built around SEO and understanding what changes need to be made to websites in order to beat out your competition. Search Engine Optimization is a rough and tumble business where the website with the top search result ranking will take the majority of the profits while everyone else is left with precious few visitors. I strongly recommend you give us a call today and learn more about how our SEO services can help your specific business.

Coalition Technologies team of search engine optimization gurus are the top talent in the SEO field. We have taken shoestring budgets of $2,500 per month and beaten out corporate titans like Victoria's Secret, Nordstrom's, and others spending millions of dollars per month on marketing for bigtime keywords like "women's swimwear". We have taken clients from selling $4,000 per month in goods through their shopping cart to a whopping $60,000 per WEEK a year later. How do we achieve such great SEO results in Los Angeles and globally?

SEO Best Strategies & Practices

Business Integration: We take the time to really understand how your business works. If we are going to do proper keyword research and implement SEO on your site we need to have a thorough understanding of your business model, competitors, pricing, existing marketing strategies and how your customers look for your products/services.

Keyword Research: The first technical step in any search engine optimization campaign is to do keyword research. Our Los Angeles SEO technicians will take the information gleaned during our business integration phase and use our in-house tools as well as public tools like Google Adwords Keyword Research Tool and Google Insights for Search to help find all of the keywords we need to target. This initial phase will root out 300-500 keywords that represent a broad and deep sampling of your big SEO terms as well as the long tail search terms we can target.

On-page Optimization: The next step is to do a full audit of your website and review and change existing pages that are not optimized for search. We comb through your title tags, meta description, meta keywords tag (discounted by Google now), URLs, page titles/H1s, on page copy, link navigation, alt image attributes, link canonicalization tags, robots.txt files, nofollow tags, duplicate content, page load speed, link title tags, code issues on the backend, server setup, age of domain/site, freshness of content, and many other factors.

Off-page Optimization: A good SEO campaign will help you take care of off page issues as well on page work. We will help you with everything that needs to be done from local business listings, social media site building, and reaching out to potential partners on the web to make sure you are seen as an authoritative site by Google and the other search engines. We run full-fledged white hat online public relations campaigns for our clientele.

Ongoing Tracking & Analytics: Search engine optimization is not a fire & forget industry. Not only are search engines constantly updating and changing their algorithms, but there almost always is additional improvements that can be made to your site to make it function even better. We help you setup Analytics with goal tracking and e-commerce revenue analysis if applicable so that we can see which keywords and which pages are offering the best conversion rates. We are extremely aggressive in hunting out the best keywords, making changes to the site as needed and working hard to give you the best SEO campaign we possibly can.

Please scroll back up and call our phone number or submit a contact form in order to get in touch with one of Client Strategists to learn more.