For those of us working as developers in the business of website building, it is a common tale of frustration. It goes something like this:
“Once upon a time I was a business person with a dream and a perfect set-up of supporting technology to make my dreams come true. Now…not so much. I need [more/less] from my [platform/hosting/SEO/analytics/etc.].… read more “Is it Time to Break up With Your E-Commerce Platform?”
Turns out the internet has officially been our friend for a solid 25 years now. And man do we appreciate it! The information world has become a tidy, more accessible place; and shopping has expanded into a resource much bigger than any of us could have imagined back in 1989.
In honor of these 25 years of technological progress, Forbes gathered up a list of 25 web design tips.… read more “Forbes’ Top 25 Web Design Tips”
We all know that e-commerce SEO is a valuable way to perk up website sales. But seriously? Double it? Man…that would be great.
It’s hard to believe SEO can do all that.
Well it can. It’s been proven time and time again in businesses around the world. E-commerce SEO works and works big!
Sounds Like Some Sort of Website Voodoo
Not really, but of course, a solid working knowledge of website mechanics helps.… read more “Double Your E-Commerce Sales with SEO”
When you’re working with a Magento SEO company, you want to make sure their team is keeping up-to-date with the latest successful SEO techniques. As the algorithms that determine which websites Google will recommend change over time, the techniques that lead to successful search engine optimization change too. Google’s algorithms are designed to benefit page users by leading them to the most useful and compelling content.… read more “Forbes’ Top 9 SEO On-Page Must-Haves”
WordPress has become one of the most important content management systems on the web, and it’s more than likely that your business uses WordPress for at least part of its online infrastructure. If you do use WordPress, however, don’t make the mistake of setting it up and leaving it alone forever. WordPress systems require regular maintenance.… read more “WordPress Site Maintenance”
It’s hard to argue with the fact that Google search controls the vast majority of information flow online. For a company to succeed online, it needs to get a favorable PageRank from Google. If it doesn’t, it’s going to be very hard for the desired customer base to find it. But not all SEO, or search engine optimization, is good SEO.… read more “What is Negative SEO?”
The first step of having a successful web presence is getting eyeballs to your site, but once they’ve arrived, you have to keep them there. To keep visitors on your site you need compelling content, but design plays a big part too. People make a snap judgement about the quality of your website based on its appearance, so you need to make sure that it’s in step with current design trends.… read more “Top 3 Design Trends of 2014”
Working in the Los Angeles social media marketing sector, I’ve learned a lot about both the good and bad sides of social media marketing. One of the big pluses of social media marketing is how easy it is to use. One of the big minuses is how easy it is to create a social media disaster and watch things spin out of control.… read more “Secure and Compliant Use of Social Media”
In the rush to put an all-important mobile strategy together, many businesses seem to lose sight of one of the most important aspects of mobile: people use mobile internet in a fundamentally different way than they use traditional desktop/laptop based internet. This means that a successful mobile SEO strategy is going to be very different than one that works well in non-mobile contexts.… read more “Maximizing Mobile SEO”