Magento is a real powerhouse platform, capable of satisfying even the most complex eCommerce business needs with masterful precision. Take the themes, for instance. If you’re trying to build an online storefront for your business, but you don’t consider yourself the savviest web designer, you can choose from among a wealth of pre-designed themes and templates to make your website look fantastic.… read more “Magento SEO Firm – Choosing Magento Themes”
As the founder of a leading Los Angeles digital agency, I’m constantly being asked about the latest search engine optimization developments. Clients will sometimes call in a near state of panic, asking questions like, “Is it true that Page Rank no longer matters?” and “What is all this Hummingbird stuff I keep hearing about?” Lately, the topic du jour seems to revolve around entity search, also referred to as semantic search.… read more “Los Angeles Digital Agency Explains Entity Search”
Quality link building remains the crux of any effective SEO effort, but you may have noticed that it’s becoming more and more difficult to obtain these links. If you use Magento to manage your online store, you may have noticed that the software has some great built-in SEO features: automatically generated sitemaps, search-friendly URLs, title tag and meta description fields, and even keyword tools.… read more “Magento SEO Agency – Link Building 101”
Choosing an SEO firm is easy. After all, there are countless options available in the online marketplace. But choosing a truly qualified SEO firm? The kind that will lift your company into the stratosphere? That’s where things get a bit murky. If you use a major shopping cart platform like Magento, it’s especially important to shop cautiously for an SEO company, because if your search engine guru doesn’t understand the inner workings of your eCommerce system, you’re going to find yourself throwing money at a broken enterprise.… read more “Choosing an SEO Firm | Magento Search Engine Optimization Company”
Are you still treating social media as an in-house marketing effort, set apart from the complexities and processes of search engine optimization (SEO)? If so, you may be making a huge mistake. Far too many businesses maintain a narrow perspective when it comes to social media integration. They assume that it’s simply a matter of “getting the word out” about new products, services, deals, promotions and events.… read more “Los Angeles SEO Company and Social Media Alignment”
Why do we use eCommerce programs like Magento? Quite simply, because they take extremely complex processes and make them simple enough for anyone to use on a daily basis, and with maximum effectiveness. From designing and organizing web pages, to tracking orders and managing shipments, Magento allows you to focus on the aspects of your business that actually matter.… read more “Magento Programmers | The Benefit of Hiring Magento Experts”
Choosing an eCommerce platform can be more than a bit daunting. They all make big promises, but how do you make sense of the different levels of membership, and how do you choose the shopping cart that’s right for you. Maybe you’re wondering, do I need gold or platinum status? How much storage does my site require?… read more “Magento Partners | Choosing an eCommerce Platform”
Have you ever heard the phrase “Content is king” bandied about in online marketing searches? Maybe you’re passively aware of the importance of having well-written, keyword-optimized content on your website, but you haven’t really given much thought to the paramount importance of crafting the right kind of content. As the founder and CEO of a leading Los Angeles Internet marketing agency, I see this mistake every day.… read more “Los Angeles Internet Marketing Agency and the Importance of Content”
So you have an eCommerce website that’s the envy of all other eCommerce websites. You have a gorgeous layout, persuasive product descriptions, high-res images, a lightning fast checkout process, and even a few promo codes thrown in for good measure. Your site is unstoppable. But wait…is it mobile friendly? And I don’t just mean, “Will it work on a mobile phone?”… read more “Los Angeles Mobile Website Design Company | The Importance of a Mobile Presence”
Yahoo has come a long way in recent years. Though it’s no longer the world’s leading search engine, it remains a viable resource for Web search, email, news, and even business. In fact, Yahoo Merchant Solutions is quickly becoming one of the leading shopping cart platforms for small and large businesses looking to streamline their daily operations.… read more “Yahoo Merchant Store Search Engine Optimization Firm”