Nick and I were talking today about our home loans website and discussing the fact that 2/3 of the people who use the contact form or call the phone number on it do not have good enough credit scores to get a home loan.
We were losing money on all these people who called in and were quite annoyed that we had to deal with them, when we realized that there is a whole industry of businesspeople out there who would love to talk with exactly the people we didn’t want:
Credit repair companies. … read more “Make More Money on Your Leads”
