Social Capital

Every interaction you have with another person either gains or loses you social capital with that person.

For example, driving someone to the airport gains social capital. Having that person ride the bus while you drive to the same location costs you social capital.

Social capital can be converted into favors, appreciation, assistance, loans, love, and even real cash.… read more “Social Capital”

Quick Profitability A Necessity For Startups

Many businesspeople have been led astray by the attractive notion that companies don’t need to focus on monetization immediately. Companies like Youtube and Twitter that are getting huge valuations with little or no profit lead entrpreneurs to shoot for the big acquisition rather than actual income. However, acompany that has positive cash flows is in a far more powerful position to negotiate than one that doesn’t.… read more “Quick Profitability A Necessity For Startups”

4 Random Bounce Rate Reduction Tips

1. Use your headline to repeat the searchers questions. For example, of the most trafficked keyword is “Workflow software”, then your headline could be “Workflow Software Reviews”. Then proceed to answer their question as directly as possible and follow it up with more information and questions to potential additional questions.
2. Along with your text content, have helpful images and videos to grab and hold your readers attention.… read more “4 Random Bounce Rate Reduction Tips”