Uncategorized | Joel Gross's Blog

Lunch at Lambert’s BBQ in Austin TX

Top 3 Design Trends of 2014

The first step of having a successful web presence is getting eyeballs to your site, but once they’ve arrived, you have to keep them there. To keep visitors on your site you need compelling content, but design plays a big part too. People make a snap judgement about the quality of your website based on its appearance, so you need to make sure that it’s in step with current design trends.… read more “Top 3 Design Trends of 2014”

Secure and Compliant Use of Social Media

Working in the Los Angeles social media marketing sector, I’ve learned a lot about both the good and bad sides of social media marketing. One of the big pluses of social media marketing is how easy it is to use. One of the big minuses is how easy it is to create a social media disaster and watch things spin out of control.… read more “Secure and Compliant Use of Social Media”

Maximizing Mobile SEO

In the rush to put an all-important mobile strategy together, many businesses seem to lose sight of one of the most important aspects of mobile: people use mobile internet in a fundamentally different way than they use traditional desktop/laptop based internet. This means that a successful mobile SEO strategy is going to be very different than one that works well in non-mobile contexts.… read more “Maximizing Mobile SEO”

The Importance of Data in 2014

If there’s one job that characterizes our current era, it’s data scientists. Data analytics are the key to any Los Angeles online marketing campaign, so it’s something of a surprise how many companies haven’t hired staff with the data analysis skills to make the most of the vast resources of big data. Without a team that includes both humans and technology skilled at interpreting big data, brands will fall behind the curve.… read more “The Importance of Data in 2014”

Funny Parenthood Story

Clowney’s father also lived in Rock Hill his entire life. He described his sport of choice, though, as “the streets.” He met Josenna Clowney at a house party in 1991 — “She was an Amazon,” he says — and they started a brief romance.

Morgan said he told her, “You’ve got to get me a baby.”… read more “Funny Parenthood Story”

5 Need-to-Knows for Mobile Design Beginners

These days, mobile web design is no longer optional. As more and more of people’s web surfing happens on the go, there is a major shift toward the flexible convenience of mobile search. If you’re in the businesses of web design or search engine optimization, however, this means that you must confront the reality that people use mobile internet in a fundamentally different way than they use the internet on desktop and laptop computers.… read more “5 Need-to-Knows for Mobile Design Beginners”

Dissecting Your SEO Audit

Benefits of Conducting an SEO Audit

Since the SEO landscape is always shifting, there is always something that can be improved. One of the best ways that you and your Los Angeles marketing consultants can devise a plan for improving your business’s SEO is by beginning with an SEO audit to identify the areas in your website’s SEO that need the most work.… read more “Dissecting Your SEO Audit”